Achieving Your Optimal Greatness!

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Being In The KNOW

Knowledge is POWER and when it comes to job hunting and interviewing, “being in the know” is essential. How you convey and leverage what you know, throughout your recruitment process will separate you from the pack. Here are a few helpful hints on how to do just that.

Know Your Assets – YOU!
What is your best asset? YOU are! Far too often candidates are unaware of the overall value they can bring to a potential employer. They drone through their interviews giving basic answers or dropping “buzz” words and phrases into their conversation. (I’m a synergistic team player whose core competencies are mission critical to enhancing the overall strategy of the bottom line!) Say what? Prior to an interview write down several key value propositions you can offer a company based on your specific skill sets, the requirements of the role, and your overall experience. You want to stand out positively in your interviews, to make a statement and leave the hiring managers thinking about you long after the interview is over. Be confident without being arrogant and present your total professional package.

Know Your Potential Employer
Time and time again, candidates are ill prepared when it comes to knowing the landscape of who they’re interviewing with. In this technological age when even dogs have blogs, there should be no excuse for not doing your homework and research on the company you’re interviewing with. Be sure to review their website, know their products and services, identify key players, know their mission/values statements, and if possible review press releases and/or newsworthy articles. Being well informed goes a long way with hiring managers. It shows your willingness to go the extra mile and you’re readiness to invest and be committed.

Know How to Ask Insightful Questions
Ask questions beyond what the scope of the job and benefits package. Ask the hiring manager what he/she finds to be most challenging about their role. What separates them from their competitors? Where do they see themselves in the marketplace over the next few years? What new products or service offerings do they anticipate rolling out in the near future? What are the key indicators that make their firm/company successful? Asking insightful questions that relate to the company vs. just your role, signals the hiring manager that you have a big picture mentality and understand how your work contributions affect the bottom line.

Know to Stay Abreast of Industry Trends
By staying in tune with industry trends, both from a skills perspective and your prospective employers, you add tremendous value to your process, your conversations with hiring managers, and have the potential to provide valuable insight that shows you’re truly dialed in. It also affords you the aptitude to speak your potential employer’s language and will garner you more credibility. It also shows you’re a visionary hungry for knowledge and more importantly, willing to share that knowledge

Helpful Tools to Be In The Know

• LinkedIn
• Company Websites
• Industry Blogs
• Press Releases
• Network Events
• Social Networks
• Alumni Groups

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